Abstract
This study examines the role of archaeological tourism and cultural heritage in promoting sustainable development in the city of Mosul, with particular focus on the UNESCO-led Reviving the Spirit of Mosul project implemented in the post-conflict period. The research adopts a theoretical framework to analyze the interrelationship between cultural heritage, archaeological tourism, and sustainable development, and to assess their impact on the local economy and the well-being of the local population. To obtain empirical data, the study employed semi-structured interviews with local residents and project officials in order to explore their perspectives on the effects of reconstruction on tourism activity, economic performance, employment opportunities, and the city’s cultural identity.
The findings indicate that heritage-based initiatives have contributed to revitalizing local economic activities, generating employment opportunities, and improving Mosul’s international image, while simultaneously reinforcing cultural heritage and fostering a sense of belonging among residents. The interviews further emphasized the crucial role of community participation in ensuring the long-term sustainability of such initiatives. The study concludes that integrating archaeological tourism within sustainable development strategies—supported by active local involvement—enhances the effectiveness of heritage investment and contributes to positioning Mosul as an attractive and sustainable long-term tourist destination.
